Hi,

I’m, Christie!

PR & Communications Expert

Digital Marketer


ABOUT ME

My name is Christie and I am currently based in Los Angeles.

I’ve worked on research and marketing projects both through school and internships where I gained strong experience in marketing, digital media, and analytics.  Having developed numerous marketing strategies for a variety of brands, I’ve demonstrated a consistent ability to craft strong brand identities and boost social media engagement. I am also interested in  global marketing, where I can apply my international market knowledge and language skills.

WHAT I DO

Branding.

Graphic Design.

Global Marketing.

Digital Marketing.

Public Relations.

Entertainment Marketing.

Media Analytics.


My Works

Information Sciences Institute

  • Managed company’s Instagram, Twitter (X), LinkedIn, and Facebook accounts.

  • Proposed a social media video series “Learn About Our Researchers”, and posted across all platforms resulting in increased impression, especially on Instagram.

USC Annenberg International Programs

  • Brainstormed idea for Instagram posting and increased followers by 5%.

CatchOn, A Finn Partners Company

  • Worked on a restaurant rebrand and multiple marketing projects to help brands create their unique brand pesonalities.

  • Conducted primary and secondary market research for a global hospitality brand’s new project launch.

Boston University

  • Developed multiple marketing campaigns for brands from insights to executions.

  • Utilized graphic design tools to produce visually captivating designs.

University of Southern California

  • Created and published posts for a student-led organization to promote events and enhance visibility.

  • Responsible for creating and overseeing all marketing assets for the launch of a new game as the Marketing Lead.


SKILLS

Social Media

Instagram, Facebook, LinkedIn, TikTok, X (Twitter), Snapchat


Marketing/Analytics

Hootsuite, Google Analytics, Google Trends, Mailchimp, Tableau


Graphic Design/Video Editing

Canva, Adobe Photoshop/Illustrator/InDesign/Premiere Pro, Capcut


Languages

Fluent in English, Mandarin, Japanese; Conversational in Cantonese, Korean